We're not an agency. We're merchants who write code.

We run our own online stores in Bulgaria. The stores and apps we build solved our own problems first.

Where it started

We started on the other side of the table.

As store owners. We ran ads, chased conversions, paid agencies, and learned what brings in orders and what is expensive theater. The code came later — because off-the-shelf themes and rented apps weren't doing the job. Today we sell exactly what we built for ourselves.

How we work

Four things we don't compromise on.

01

We build for ourselves first

The foundation we build on for clients is the same one our own stores run on. If something in it doesn't work, we lose — not you.

02

Shopify only

We don't spread our attention across five platforms. One, learned inside out — that's why we know where the traps are before you step in them.

03

Everything is our own code

We don't buy themes or rework other people's templates. We write from scratch, on a foundation tested in real stores with real traffic.

04

Direct with the developers

There's no account manager between you and the person writing the code. You talk to someone who has been in your shoes.

Practice, not theory

These are the stores we run.

Swipe sideways

And software, where it's missing

Cash Runway was born from our own problem.

Cash on delivery ties up your money with the courier for weeks, and the Excel sheet can't keep up. So we wrote an app that tells you what to order, when, and how much cash you'll need — before you run out of stock or working capital. We also build software like this to order, when Shopify doesn't cover something.

Official partner shopifypartners

Brands we stand behind

Next step

Let's talk about your store.

Book a free consultation →
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